We spoke to Teddy to find out all the details:
“It was totally for fun at the beginning. I was just doing some shootings with my friends and thinking what to write & post on Facebook. Then suddenly this idea came to my mind that I could use these “fun shots” to promote my fashion label which was doing some clearance promotions for the last 10 days of the Sale! It was totally unexpected to receive such a good response from my friends and fans. That’s why I decided to make a calendar which was a nice way to keep this series together.”
